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Transport and logistics truck

Transportation & Logistics toolkit

Are you a certified reseller targeting Transportation & Logistics fleets? Generate and close more Transportation & Logistics fleet opportunities with the following toolkit resources and assets.

Industry overview

These resources should not be shared with customers or anyone outside of Geotab/the reseller environment. These resources help prepare resellers to better understand and position Geotab as the leading telematics provider for Transportation & Logistics fleets

Playbook

This playbook is designed to help partners successfully reach new customers in the transportation and logistics market by offering market insights, buyer personas, and strategies for securing and retaining accounts. 

Battlecard One pager

This battlecard provides an overview of the transportation and logistics market segment, including different fleet types and key industry drivers such as improving compliance and addressing driver shortages. It highlights Geotab's telematics solutions and value proposition.

Competitor Battlecard Hub

Here you can find battlecards for each major competitor in the transportation and logistics segment 

Segment & personas

Gain a better understanding of the niche industries that make up the Transportation & Logistics segment and learn about personas you will encounter in the buying cycle

FAQs

Need answers to common questions or telematics pain points in transportation & logistics? These FAQs provide detailed responses to frequently asked questions by customers. 

Why Geotab?

Discover why countless businesses trust Geotab's smart, AI-powered platform. We provide the insights fleets need to improve safety, streamline operations, reduce environmental impact, and cut costs. Explore how our connected solutions can drive your fleet's success.


Lead generation tools

These resources help resellers with lead generation within the Transportation & Logistics segment. 

person making a sales call

Outreach Guide

This guide provides strategies and outreach materials for companies targeting the transportation and logistics industry, including key decision-maker identification, value propositions, and templates for cold calls and emails, all aimed at helping T&L companies drive profitability. It outlines how to understand their challenges and offer solutions related to fleet management, safety, and operational efficiency.

Email Outreach Templates

Ready-made email templates to reach out to transportation & logistics prospects

Social Post Templates

Ready-to-use social media posts to increase awareness and connect with prospects.



Customer facing assets

These assets can be shared with customers/prospects at events, through email, etc. There are Geotab and co-brandable versions available.

Brochure

Need to provide leads with a concise overview of the Geotab Transportation & Logistics solutions? The brochure provides a high level overview of the solutions and benefits. Print it for use at events or as a leave behind at a meeting, or email the digital copy to leads as part of an email campaign. Both print and web formats are available.

Industry webpage

This page outlines how the Geotab truck telematics solutions are designed to help transportation and logistics businesses optimize their fleets for productivity, safety, efficiency, sustainability, and compliance. It highlights Geotab's open platform, data analytics capabilities, and integration options

Geotab Marketplace

To help educate resellers and customers about Geotab Marketplace solutions

GO Devices

To help educate resellers and customers about different GO device models 

Promotional event video

Use this video on your inbooth monitor to promote the value of telematics to transportation and logistics fleets.


Compliance resources




If you have any questions, please contact your PAM.

For additional resources, visit
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