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Boost ROI for Car Rental Companies: Optimise Fleets

Advanced fleet management technology for your rent a car business savings.

Success story

Data-driven efficiency: transforming how car rental companies operate

Europcar, a leading car hire company, boosts operations with Geotab's car rental fleet management software: improving recovery, maintenance & sustainability. They use data for a full fleet solution & plan keyless access to elevate customer experience when they rent a car.


Rental fleet management software: key benefits

Predictive maintenance

Minimise Rental Vehicle Downtime and Reduce Repair Costs


Get real-time alerts on tyre pressure, service intervals, and fault codes. Minimise downtime and maximise vehicle availability.

Keyless convenience

Skip the queue and offer instant, keyless access via web or app bookings. Deliver a seamless rental experience that customers will love.

Fortified fleet, ultimate control

Protect your assets, simplify operations. Precise geofencing for tolling and mileage, instant theft alerts, and remote immobilisation. Cross-border fleet management made easy.

Transparent fuel billing, no surprises

Accurate fuel billing, every time. Near real-time fuel level data at vehicle return eliminates disputes and ensures fair, transparent charges.

Safe drivers, smarter insurance

Boost safety, reduce costs. Identify risky driving, access detailed collision reports, and lower insurance premiums. Accurate odometer data enhances resale value.

Electric fleet, optimised charging

Gain deep insights into the performance of your EV fleet with dedicated tools and data.

Streamlining global operations

Simplify cross-border operations with multi-language and multi-currency support, and compliance with local regulations.

Optimise vehicle lifespan

Track mileage accurately to help prevent excessive wear and tear, ensuring vehicles stay within optimal mileage ranges for better resale value.

Data-driven fleet optimisation

Leverage near real-time vehicle data to optimise routes, reduce idle time, and improve overall fleet performance. Drive down operational costs and boost your bottom line with smarter, data-driven decisions.

Leading fleet management technology for car rentals

  • Trusted by fleets: 500k+ rental & leasing vehicles use our technology.
  • #1 commercial telematics vendor globally, per ABI Research.
  • Specialist EV data engineers for leading electric fleet support.
  • 4.7M+ connected vehicles globally rely on our platform daily.
  • Pinpoint GPS accuracy for precise location & safety insights.
  • 25+ years of fleet expertise helping car rental companies.
  • Supports 9,000+ vehicle models for any car hire company.
Learn more about why Geotab is right for your fleet.

Empowering your entire organisation

Data security, scalability, and integration capabilities

Data Security and Compliance
Implement Geotab's secure platform, with robust data encryption and compliance tools, ensuring your rental operations meet all regulatory requirements. Geotab's solutions comply with GDPR and UK data privacy regulations, helping ensure secure rental vehicle management across Europe.


Scalable Infrastructure for Growth
Utilise Geotab's cloud-based solutions for flexible scalability, allowing you to adapt quickly to market changes without significant upfront investment.


Strategic Data Insights 
Access comprehensive data analytics and reporting tools to optimise resource allocation, identify trends, and drive data-driven strategies.

risk analytics in MyGeotab

OEM telematics: power of choice for car rental fleets

Geotab leads in OEM telematics, partnering with top makers for seamless data access. This cuts hardware needs and costs for your car rental fleet management software. Remotely activate data, connecting your fleet from day one. Benefit from secure fleet management technology, simplified operations, and maximised ROI. Ideal for diverse fleets at car rental companies.


Why our customers love us

Car rental companies trust Geotab

"With Geotab's connected vehicle offering, we can provide our B2B customers with advice on implementing sustainable driving practices and enable fleets to maximise their benefit. This is value creation that Europcar Mobility Group can provide thanks to our connected vehicle data." 


Roy Tippner | Network Transformation Director, Europcar Mobility Group


Explore Geotab Marketplace to improve your rental operations

Extend the power of Geotab with our integrated Marketplace solutions designed specifically for car rental businesses:


Commonly asked questions

Rental fleet management helps businesses that rent out vehicles (cars, vans, lorries, etc.) efficiently manage their fleet. It uses technology like telematics to monitor vehicle location, condition, and driver behaviour, improving efficiency, safety, customer service, and profitability. This is particularly important in the competitive UK and European rental markets.

Geotab's rental fleet software and telematics solutions offer flexible data collection options. Our core solution uses small devices (GO devices) fitted to vehicles to collect data like location, fuel consumption, and engine diagnostics. This data is accessible through our online platform, providing near real-time insights into your rental fleet's performance. Geotab also offers OEM Telematics integration, leveraging built-in vehicle systems for compatible models. This streamlines data access and can reduce hardware costs. Contact us to learn more about OEM Telematics and compatibility.

For UK and European rental companies, Geotab offers several advantages:

  • Near real-time vehicle location tracking: Essential for theft prevention, efficient dispatch, and optimising vehicle utilisation.
  • Proactive vehicle maintenance alerts: Help reduce downtime and repair costs through predictive maintenance.
  • Improved driver behaviour monitoring: Promote safer rentals, reduce insurance premiums, and minimise wear and tear.
  • Detailed reporting and analytics: Make data-driven decisions to improve profitability and optimise operations.
  • Enhanced customer experience: Streamline processes, reduce wait times, and improve overall satisfaction.

Geotab's GO devices are compatible with a wide range of vehicles commonly rented in the UK and Europe, including cars, vans, light commercial vehicles (LCVs), HGVs (Heavy Goods Vehicles), and even plant machinery. For specific vehicle compatibility, please visit our "Is my vehicle supported?" page on the Geotab Community portal.

While the core tracking functionality remains the same, car rental and leasing companies often prioritise specific telematics features. For example, fuel monitoring and preventative maintenance and diagnostics are crucial for owned assets, while mileage tracking and driver ID might be more important for leased vehicles. Geotab's platform allows you to customise the data you process to suit your specific business model.

Geotab’s solutions provide a rapid return on investment. From the moment a vehicle is rented, the vehicle-generated data provides valuable insights. This includes optimising vehicle utilisation, minimising fuel costs, reducing the risk of theft, and streamlining maintenance. Even during the preparation phase for the next rental, the data helps ensure vehicles are ready and roadworthy. This comprehensive approach helps improve efficiency and boost your bottom line.

Yes, Geotab is committed to complying with all relevant data privacy regulations, including GDPR, in the UK and Europe when handling data from rental vehicle tracking. We understand and appreciate the importance of data privacy, security and transparency.

Geotab is deeply committed to supporting rental fleet businesses. We offer comprehensive support, including dedicated account managers, expert training programmes, and readily available resources. Our goal is to partner with you and ensure you get the most out of your Geotab investment.

Geotab offers integration capabilities with a variety of rental management systems. Contact us to discuss your specific requirements and explore integration options.

Yes, Geotab's platform supports multiple languages and currencies to cater to international rental businesses. Contact us for specific language and currency availability.

Geotab solutions help rental companies comply with various UK and European regulations related to vehicle safety, driver behaviour, and data privacy. We can provide more information on specific regulations relevant to your business.

Ready to grow your rental business?

Connect with specialists. Learn how our fleet management technology can help your car hire company optimise, boost satisfaction, and increase profits.

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