About
Steve Lockington is the President and CEO of Geotab Vitality, a joint venture between Geotab and Vitality Global focused on improving driver safety through telematics and behavioral science. A seasoned technology executive, Steve has helped scale startups and public companies across North America, and is passionate about innovation that drives meaningful outcomes. Outside of work, he’s an avid cyclist, a proud father of twin boys, and an advocate for type 1 diabetes research.
Expertise
- Driver Safety and Rewards
- Sustainable Safety Culture
- Telematics and Behavioral Science
- Product Strategy & Innovation
- Scaling Technology Ventures & Startups
Education
- McMaster University, Honours Bachelor of Commerce, Finance
Accomplishments
- Helped grow Real Matters into a multi-billion-dollar public company
- Advised tech startups and VC firms in Canada and the U.S.
- Created recognition-based engagement programs for 100K+ professionals
- Featured speaker at leading mobility and fleet industry events
- Mentor to emerging leaders in tech and product management
- Breakthrough T1D ambassador and fundraiser
The Simple Truth: Why Rewarding Safe Driving is Your Fleet’s Smartest Business Decision
Rewarding safe driving through positive reinforcement delivers a 443% ROI and creates lasting behavior change, with Geotab Vitality customers seeing 41% improvement in safe driving behavior and 8% reduction in collision risk within 60 days.
February 25, 2026
4 minute read
Beyond the Leaderboard: Why Your Driver Rewards Program Isn't Creating Lasting Safety
July 21, 2025
2 minute read