Stop Routing for Miles. Start Routing for Profit.

Field service profitability is determined by routing decisions made dozens of times a day — often by dispatchers working from habit and proximity, without a clear view of what each choice costs. This ebook, The revenue you’re leaving on every route, reframes routing for what it actually is: a profit and loss lever, with the costs showing up in three predictable places: lost revenue, dispatch overhead and missed appointment windows.

Here’s what you’ll learn:

• Revenue left unscheduled: Geotab internal route analysis shows field service teams can add 2–3 calls per technician per day using the existing fleet — no additional headcount, trucks or territory required.
• The dispatch time tax: Route planners spend 3–4 hours every morning building schedules manually. Every disruption triggers a rebuild. That is 500+ hours of annual dispatcher capacity spent before a single technician turns a key.
• Every missed window is a renewal risk: When a technician arrives late with no ETA update, the customer has a reason to call a competitor — and the referral and the multi-year contract go with them.
• What optimization actually returns: Geotab customers report 20–55% efficiency gains over previous routing models, up to 98% on-time arrival rates and payback in under six months.