Skip to main content

Blue background with links and points coming from the bottom up

Distracted drivers: Road rage & texting while driving

Last updated on December 22, 2023 in Productivity by Geotab |  2 minute read

Road rage continues to be a major issue. Read about the causes of road rage, avoidance techniques, and how telematics helps.

The danger of texting while driving has become a hot topic. The Canadian Province of Ontario has implemented increased fines, and in the United States President Obama has signed an executive order prohibiting federal workers from texting while driving government vehicles. However, the road has been a dangerous place for drivers long before the introduction of the cell phone, and road rage continues to be a major issue.


See also: Distracted driving facts: Common causes and solutions

What is causing drivers to be distracted? conducted a survey on over 3,000 American drivers in order to determine what the most dangerous distractions are during driving. 18.3% of men agreed that the most dangerous distraction today is road rage, followed by eating/drinking (14.7%), checking out other drivers (10.9%) and other passenger conversations (9.5%). Women in the survey had different opinions, ranking the primary distraction in driving to be kids in the car (26.3%), putting on makeup (16.6%), and navigation (9.5%), all above texting.

What is road rage?

It is important to have a strong understanding of road rage and aggressive driving in order to implement fleet management policies around this topic. The AAA Foundation defines road rage as “violent anger caused by the stress and frustration involved in driving a motor vehicle – a motorist’s uncontrolled anger that is usually provoked by another motorist’s irritating act is expressed in aggressive or violent behaviors with an intention to cause physical harm.”


Common characteristics of an aggressive driver include:

  • High-risk drivers, more likely to drink and drive, speed, or drive without a seatbelt
  • Drivers with high frustration levels and low concern for others on the road
  • Motorists who run stop signs, disobey red lights, speed, tailgate, weave in and out of traffic, make unsafe lane changes, blow their horns, make hand or facial gestures

What causes road rage?

As a motorist, you may have driving habits that are linked to other motorists’ aggressive driving. Texting, according to the 2014 Road Rage Report conducted by NorthStar for Expedia, has surpassed tailgating in terms of behaviour that triggers the most anger in other drivers. For almost 7 of 10 American drivers surveyed, ‘The Texter’ is viewed as the most aggravating driving behaviour, followed by ‘The Tailgater’ (60%), ‘The Multi-Tasker’ (54%), ‘The Drifter’ (43%) and ‘The Crawler’ (39%).

How to avoid road rage:

  • Avoid communicating with an aggressive driver
  • Do not further engage with a motorist who is acting aggressively; do not respond with further negative behavior which may escalate the situation
  • Drive in a responsible manner, and avoid aggravating driving behaviour
  • Obey traffic laws including not texting while driving
  • When necessary, report unsafe motorists to authorities

Along with a fleet safety policy, Geotab’s sophisticated GPS fleet management solutions can help organizations develop company-wide management polices to improve driver behavior, enhance driver safety, and on-road productivity. The Geotab GO device offers reporting and driver notification on harsh acceleration, braking, and cornering, as well as speeding above posted road speeds, and if seatbelts are being worn.


Contact Geotab to learn more about how you can help your drivers avoid road rage, or to schedule an online demo.

Reference to Survey:

If you liked this post, let us know!


Geotab's blog posts are intended to provide information and encourage discussion on topics of interest to the telematics community at large. Geotab is not providing technical, professional or legal advice through these blog posts. While every effort has been made to ensure the information in this blog post is timely and accurate, errors and omissions may occur, and the information presented here may become out-of-date with the passage of time.

Get industry tips and insights

Sign up for monthly news and tips from our award-winning fleet management blog. You can unsubscribe at any time.

Republish this article for free

Other posts you might like

safety workers talking to each other

Fleet Risk Management: A Comprehensive Guide

Unlock the secrets of effective fleet risk management with our comprehensive guide. Learn how to protect your fleet from risk today.

June 27, 2024

Aerial view of cars in a parking lot

Public sector leaders’ unique outlooks on driving utilization and policy enaction

During this year’s Connect event, the session titled “Driving Utilization: Backing Up Policy with Practice” offered actionable insights on utilization, why it’s important to monitor and effective ways to manage assets and vehicles.

June 26, 2024

driver looking at data

Identifying the Best GPS Tracking Devices for Your Fleet: A Comprehensive Guide

Guide to the best GPS trackers for fleets, including device comparisons, to enhance tracking, safety, and cost savings.

May 31, 2024

truck behind people standing together

How to build a fleet safety program – A step-by-step guide

Set up your fleet for success with this guide to building a best-in-class fleet safety program.

May 3, 2024

View last rendered: 07/16/2024 10:36:30