Recruiting drivers is tough enough in this day and age. Retaining drivers is equally if not more difficult. Therefore, keeping drivers happy is very important. To avoid churn, it is imperative to create a positive culture and working environment for drivers.
High driver churn can indicate not only an unhappy work environment, but also an unsafe environment. High turnover can also be rather expensive for any business. With driver churn comes the constant need to recruit and train, which costs both time and money.
Having Geotab installed in a fleet offers amazing benefits for safety, productivity, and engine health, but it can also help with creating and keeping a positive workplace culture within a fleet.
Typically, fleet managers and owners feel that drivers will think negatively towards installing a telematics system in their fleets. They’re worried that it will be perceived as a Big Brother type of intervention. However, telematics can actually help with driver retention.
The main reasons drivers leave are:
Related Reading: “IoT and Fleet Management, A Primer,” Rogers for Business Blog
Using a fleet management software platform with GPS tracking helps address many of the reasons why drivers leave because it allows managers to better understand and manage their fleet. With telematics, fleet managers can capture more accurate, detailed information on trips, vehicles, and drivers; monitor trends in fleet productivity, efficiency, safety, and compliance; and make better, more informed decisions on compensation, scheduling, and dispatching.
Five ways fleet managers can foster a positive workplace culture with telematics:
With an open platform like Geotab, fleet managers have access to even more tools to help drivers. Managers can help make a driver’s job easier with driver tools such as apps for time management apps or mobile invoicing and payment. The Geotab Drive smart app enables a driver to log Hours-of-Service, update their duty status, and carry out inspections using their smartphone or tablet.
Geotab collects a wealth of knowledge for fleet managers within our data. This rich data can be used for predictive analytics to possibly warn when a driver is becoming unhappy or planning on leaving. Lowered miles driven or careless driving with no regard to policy can be indicative of when a driver is unhappy and planning on leaving. Management can take this opportunity to engage the driver in a two way conversation to clearly understand what is making them unhappy and wanting to leave.
Having this wealth of data at your fingertips can help a fleet to predict accidents before they occur. When a driver is working too many hours and not getting enough home time perhaps coinciding with increased counts of unsafe driving behaviours. Geotab provides visibility into utilization and safety so management can balance the hours/shifts for each driver and across the fleet — keeping drivers safe, well-rested, and happy.
A Telematics 2020 Vision
How To Use MyGeotab For Dispatch
If you liked this post, let us know!