Telefónica set out to find a telematics solution that could provide more than just GPS location. “At some point the data obtained from GPS was not enough for us. We wanted to go beyond simple positioning and its derived data. We were looking for something more accurate and reliable,” says Viña.
The Telefónica fleet opted to use Telefónica’s own fleet management solution powered by Geotab. The fleet knew it
would benefit from the greater operational insight provided by Geotab.
Tapping into Rich, Accurate GPS and Engine Data
Knowing a vehicle’s location is important for efficient routing, but it’s insufficient for optimising an entire fleet. The
Geotab solution collects engine data in addition to GPS data, which significantly expands the possibilities for positive
change within a fleet. The solution also transmits accurate and relevant details such as mileage, speed, fuel economy
of the vehicle, as well as the driving habits — including braking, speeding, idling — of the driver behind the wheel.
“Geotab’s solution offers not only real and useful data, but it also allows you to put the data into context and to draw
your own conclusions from customised reports,” says Viña.
Other aspects that encouraged Viña to choose Geotab were the notifications of engine trouble and failures, APIs for
easy integration, and compatibility with all renting companies that work with the Telefónica internal fleet.
Quick Installation and Reliability
The ease of installing the solution and setting up custom reporting functionality in the fleet management software
were important factors for choosing Geotab.
Telefónica saves time and money thanks to the simple installation process. In contrast to other solutions, the small Geotab GO7 device connects to a vehicle’s OBD II port in minutes.
The speed of installation minimises downtime, meaning fleet drivers can get back
to business right away.
An added benefit to the Geotab GO7 telematics device is its support for a wide range of vehicle brands and models.
The corporate reliability of Geotab allows Telefónica to focus on business and not any potential headaches of a telematics
solution. “If for any reason there is an issue with the device, the driver brings it back to us. We give him a new device,
he connects it, and in three minutes it is working again,” says Viña.